Thursday, April 27, 2017

The Sporting Life



Let's Play Tennis!

We play tennis year-round in L.A., but gorgeous spring weather is an extra incentive to hit the courts.

Our design office handles the advertising and event planning for RZ Tennis, a team of teaching pros at Scholl Canyon Golf & Tennis Club in Glendale. The Racket Doctor, L.A.’s best tennis retail store (also a client), sponsors Demo Day, a fun event held each spring. This is our third year organizing Demo Day.

Event posters, postcards, e-blasts, and digital display ads feature a Roland Garros-inspired color scheme (our nod to the French Open, contested in late May).

Designs: 18 x 24 in. poster (top) and digital e-blast with web-safe fonts (below) for Demo Day 2017.

Art direction & design: Emilie Pallos
Location photography: Vic Pallos
E-blast development: Tom Ferguson

L O V E   P R I N T  —  L I V E  D I G I T A L
Q U A R K X P R E S S
This Denver, Colorado tech company which markets professional design software is our studio’s choice for page layout. Quark offers superior project management in a familiar, intuitive interface. We have been using Quark full-time since 1993 — ease of use, superior typographic controls, and a solid, reliable working environment suit our creative team. Quark also offers seamless PDF workflow.

We use QuarkXPress 2016 for projects ranging from print display ads and marketing collateral, books, booklets, brochures, annual reports and posters to identity, environmental graphics and website design. Some projects are sketched or storyboarded in Quark before landing in Illustrator or Photoshop.

Talk to Emilie today about creating or upgrading ad campaigns for your business or organization. Send an e-mail or give our studio a call at (818) 242-9055. Visit our website here.

Professional, effective design solutions, in print and online. Designed in QuarkXPress.

Links
Page layout software: Visit Quark's website.

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Good design is good business.
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Thursday, April 6, 2017

La Quinta



Located 130 miles east of Los Angeles, La Quinta Resort & Club is a classic destination for travelers seeking some R&R in the California desert. Winter and early spring are a perfect time to visit.

Stunning mountains provide memorable backdrop

Built in 1926, the hotel features lovely Spanish architecture and original design details. The entire property is immaculate, with world-class tennis and golf facilities, and lots of swimming pools (41!). 

An original Gladding, McBean tile fountain graces the La Quinta Spa’s courtyard near the Tennis Club. This fountain greeted guests for many years at the hotel's main entrance. Oscar-winning filmmaker Frank Capra made La Quinta his desert hideaway, as did many other A-list Hollywood stars of the Golden Age.

Nearby Palm Springs and Rancho Mirage are home to prime examples of mid-century modern residential and commercial architecture. It's always inspiring to see well-preserved architecture while traveling. 

So much to see and do at La Quinta. Looking forward to a return visit!

• Plan your own La Quinta holiday HERE.
• Gladding, McBean — buy classic tile and art pottery for your own casita HERE.

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For custom graphic design and advertising in print and online, call Emilie at (818) 242-9055 or send an email to studio@emiliepallosdesign.com. Visit our website HERE.

• Corporate communications
• Website design & development
• Corporate identity & branding

Good design is good business.

NOTE: Click any photo to see slide show of images featured in this blog.

Original Gladding, McBean tile fountain (1926)




Elegant wrought iron gates near main swimming pool.

The Palm Grove


An original Casita (1926)


Fancy a drive?

Evening descends upon the desert.