Friday, February 24, 2012

Great typography is always in style.




This photo of the entrance to the Arizona Biltmore Hotel in Phoenix illustrates the importance of nice signage. Great typography indicates style and substance, and even sets the mood. At the Biltmore, beautiful design is everywhere. And can withstand 115ΒΊ heat (yikes!).

The typeface is Ribbon, a beautiful sans-serif face used for decades on classic buildings. It is a timeless, modern design. Notice the beautiful letterspacing and bronze letters. Gorgeous. We've used it ourselves on client projects.

Look — there's a mockingbird sitting on top of the monument sign. Emilie took this photo, but Peep approves!

A professional designer knows how to use typography really well. At our design firm, classic typography is as important as keeping up with the latest marketing strategies via social networks.

Good design is good business.

Friday, February 10, 2012

Cheep! Chirp! Hello!


My name is Peep and I live in the design studio. I have been surrounded with good taste since I was a fledgling.

Here's my story:

Emilie patiently hand-fed me formula until I was old enough to eat seed. I am grateful for her devotion and love. :)

Sometimes our friend Sandy comes over with her dog and hangs out in the studio. Sandy is really nice, and is like my second mom. I perch on Sandy's hand, but am a bit wary of the dog....

I spend most sitting on my window perch, having fun with my interactive toys, taking baths in my spa, and eating seed and fruit. Green grapes are my favorite!

Our design studio is located in the back garden. The skylight is so much fun. I can see the beautiful clouds, and the bright California sunshine makes me want to sing!

Question: What does a BIRD know about DESIGN?
Answer: MORE THAN MOST HUMANS.

Thank you for reading our blog. See you soon.

xoxo, Peep
Designer Bird