Friday, May 10, 2019

Print: A Must for Reaching Top Donors



Tactile & Effective: Print

Clients often ask “What if we put our publications / marketing materials / brochures / ads online and stopped doing print altogether?” 

Good question. Not always the best solution for every project. Yes, this could work if you are a restaurant targeting millennials in a trendy neighborhood. Instagram is king! No, if you are looking to attract well-heeled baby boomers and older patrons.

In our experience, the best return on investment is a campaign containing both digital and print components, designed together. Both means are effective in reaching target markets, even on limited budgets and timeframes.

Client: Adventist Health Glendale Foundation
For the past two years, our studio has designed and produced "The Difference," the printed donor magazine for Adventist Health Glendale Foundation, a top local hospital in the L.A. area. Donors receive this beautiful printed publication via US Mail which is also posted online in PDF format. Printing: Chromatic Lithographers, Glendale.

To attract and retain high-end donors, quality print is a must, and is expected. The publication has been successful in securing substantial donations, even in a saturated L.A. market. Cover and two spreads from the Spring/Summer 2019 issue are shown here. 

See the magazine for yourself. Send us a note and request a printed copy!

"The Difference" Spring/Summer 2019: The Guild


"The Difference" Spring/Summer 2019: Golf Classic


About Emilie Pallos Graphic Design
Our team has been designing successful marketing and design projects for clients since 1997. Creative Director Emilie Pallos is well-versed in all aspects of guiding complex projects from start to finish. Print design, corporate identity, web design, brand strategy. Local professional coding for all digital projects.

Phone the studio at (818) 242-9055 or send us an email outlining your project. Initial consultations are free.

View our portfolio of client projects here.

Good design is good business.

Thursday, May 9, 2019

Digital & Print. Working Together.

The Racket Doctor: Poster Design — Easter Sale



Digital & Print: The Racket Doctor

Clients often ask “What if we just put everything online and stopped doing print?” 

Good question. Not always the best solution for every client and project. In our experience, the best return on investment is a campaign containing both digital and print components, designed together. Both ways are effective in reaching target markets, even on limited budgets and timeframes. Short-run printing is affordable, and high quality. Perfect for posters.

Client: The Racket Doctor — tennis retail store
For The Racket Doctor, L.A.’s largest tennis retail store, our studio designs a mix of print and digital ad campaigns throughout the year: Wimbledon- and U.S. Open-themed ads, plus holiday and anniversary campaigns.

Posters in store windows advertise sales or specials. These bright and fun graphics attract pedestrians on the busy stretch of in the heart of Atwater Village near Silver Lake.

Racket Doctor e-blasts go out to 8,000+ customers, and matching square ads pepper tennis players’ Instagram feeds. The ads, e-blasts and posters are designed together for a cohesive look.

Scroll down to see a few of the recent tennis campaign graphics. All contributed to successful ad campaigns and garnered high open rates and revenues in-store. Love-love!

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About Emilie Pallos Graphic Design:
Our studio just north of downtown Los Angeles has been designing successful projects for clients since 1997. Contact Emilie for design and marketing services, in print and online. Print design, corporate identity, web design, brand strategy. Local professional coding for all digital projects. We are known for our classic style, but with a modern twist.

Phone (818) 242-9055 or send us an email about your project. Initial consultations are free.

View our portfolio of client projects here.

Good design is good business.


The Racket Doctor: Instagram Ad — Easter Sale

The Racket Doctor: E-blast Design — Easter Sale


The Racket Doctor: Instagram Ad — Anniversary Sale


The Racket Doctor: E-blast Design — Holiday Sale



Thursday, May 2, 2019

Modeling



As an art director, I am usually behind the camera overseeing photo shoots. But I have always enjoyed fashion and other creative pursuits.

Photographer Richard Williams captured my personality and style brilliantly in a new series of portraits (three are shown here, along with my comp card). Thank you, Richard!

I am a freelance model available for commercial work in Los Angeles. Let's talk!

Measurements:
Height: 5' 2"  Weight 106 lbs.  Eyes Green  Athletic physique
Bust 34A  Waist 25.5"  Hip 34"
Size 0 / 2P  Shoe 6.5M

Contact:
Emilie Pallos
(818) 281-5820 (voice/text)

Photo credit:
Richard Williams Photography Studio
Glendale, CA
Phone (818) 956-5712









#modeling  #losangeles  #modelinglosangeles 

Monday, March 4, 2019

Monday Design Inspiration: Vintage European Travel Labels








MONDAY DESIGN INSPIRATION:
A few vintage travel labels from our collection. Printed in Europe, early- to mid-20th century.

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We collect classic design. 
We design effective, modern ad campaigns, websites and publications.

Since 1997, Emilie Pallos Graphic Design has created award-winning work for clients in a range of industries, from the arts to medical practices. Projects range from annual reports and corporate brochures to websites featuring online stores. 

Please get in touch with Emilie at (818) 242-9055 or send an email here to talk about what you need.

Website design & expert local coding / development
Corporate communications: digital and print
Corporate identity/branding

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Good design is good business.


Thursday, January 31, 2019

New year. New studio website.



NEW EPGD WEBSITE NOW LIVE

Our team is often so consumed with designing projects for clients we backburner our own marketing efforts. January is the perfect time to evaluate and update our website and improve how we present the studio and its creative work to prospective clients. We can all use a little more clarity!

Clean, modern visuals showcase print, identity, illustration and web design portfolio. Easy to navigate pages, on every device. Custom design. 

Shown above:
Design portfolio page for Kidder Matthews Tri-Cities Office Team website: www.tricitiesofficeteam.com. Art direction and design: Emilie Pallos. Location photography: Vic Pallos.

2019 EPGD website is now live:

Design project inquiries: Contact Emilie at (818) 242-9055 or send an email here.


Good design is good business.